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Two different ways to transform a building’s carbon profile

Picture of Lee Hoffman

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Let’s compare two radically different ways to transform a building’s carbon profile.
The first, let’s call “plan 1,” looks like this for a high rise in NYC:

  • Costs tens of millions of dollars initially
  • Involves weeks of major construction in every apt
  • Takes 1-3 years to complete
  • Increases monthly costs by 10%
  • Decreases carbon emissions by 10%
The second, let’s call “plan 2,” looks like this for a high rise in NYC:
  • Costs tens of thousands of dollars initially
  • Involved 5 minutes of work in every apt
  • Takes 1-2 days to complete
  • Decreases monthly costs by 20-25%
  • Decreases carbon emissions by 20-25%

Kind of a no-brainer, right? Who would choose “plan 1” over “plan 2”?

Well, it turns out 99% of people today think “Plan 1” is the future.
They call it by its real name, “electrification”.

And “Plan 2” is smart controls that run all buildings (new and old) better.

Which do you think is better?

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